4.1.8 Film, video, multimedia and new media
Principles
The new media, in particular websites, CD-ROMs and interactive kiosks, offer considerable scope for providing information and for two-way communication, particularly for consultation and engagement with the public.
However, agencies must continue to reach, in a timely manner, citizens whose access to technology may be limited, or who prefer to receive government information through more traditional means.
Investments in new communications technology must serve to:
- enhance public access to information, programs and services
- achieve efficiencies in the preparation, accessibility and dissemination of information, while preserving its availability to current and future generations
- foster interactive communications and facilitate public consultation in the development and delivery of policies, programs, services and initiatives
- improve service performance and integrate service delivery.
Policy requirements
The production, distribution and evaluation of motion picture films, video tapes, television programs, TV commercials, interactive videos, CD-ROMs, multimedia and new media productions should be conducted in accordance with the requirements of the Treasurer’s Instructions, the specific requirements for the procurement of communications goods and services and, where applicable, the ‘Common Use Contracts’ and Master Ordering Arrangements (MOAs) for television, print media and radio advertising.
All film, video and multimedia productions should be clearly identified as emanating from the Tasmanian Government (logo) and (except for TV commercials) include the title, director(s), producer(s), source (department/agency) and date of publication/production.
In accordance with the Libraries Act 1984, one copy of all finished productions in film, video, CD and multimedia formats must be deposited with the State Library of Tasmania and with the Legal Deposit Unit of the National Library of Australia.
