Communications approvals
Category | Action | Approvals Required |
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Coat of Arms | Approve the use or reproduction the Coat of Arms, Tasmanian flag, Tasmanian badge, mineral: crocoite or the floral emblem for organisations other than Tasmanian Government bodies. |
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Planning |
Approve the initiation of all communications procurements for their agency. A communications strategy or planning document may be required to approve communications procurement, the initiation of a campaign and campaign specifications. |
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Cabinet Submissions | Approve all Cabinet Communications Strategies for Cabinet Minutes involving policy changes, public announcements, new initiatives and major decisions. |
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Procurement (see section 7.2 Communications procurement) |
Approve communications procurements valued at greater than $100,000. A communications strategy or planning document may be required to approve communications procurement, the initiation of a campaign and campaign specifications. |
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Approve a tender evaluation report by participating in the tender evaluation panel. (tenders are required for communications procurements over $250,000) |
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Press ads | Approve any routine Government press advertisement being run outside the consolidated format. (Specifically this applies to job ads, public notices and tender advertisements) |
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Campaigns (for a definition of a campaign see section 8.2 Campaigns) |
Approve the initiation of a campaign. A communications strategy or planning document may be required to approve communications procurement, the initiation of a campaign and campaign specifications. |
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Approve campaign specifications as described in procurement documents. A communications strategy or planning document may be required to approve communications procurement, the initiation of a campaign and campaign specifications. |
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Approve the creative concept prior to production and implementation for all campaigns. The Government Communications Office will require an overview of the creative concept including any briefs to explain the rationale of the creative concept. |
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Online | Approve all new pages and sites set up to represent the Government on non-Tasmanian Government websites e.g. social media accounts |
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Approve domain name request and/or request for an exemption from using a .tas.gov.au URL |
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Sponsorship and partnerships | Give approval to issue or accept a sponsorship agreement, regardless of value. |
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Give approval to issue or accept a sponsorship agreement when the value is over $10,000 |
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Give approval to enter a partnership agreement with communications implications, regardless of value. |
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Branding (exemptions from Style Guide) | Exemptions from any mandatory element in the Tasmanian Government Style Guide and Logo Policy |
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Approve the creation of graphic and promotional devices. A planning document may be required to assess an application for a graphic device. |
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Exemptions from the Tasmanian Government Style Guide and Logo Policy for campaigns. |
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Approve the initiation of a sub-brand on behalf of the Secretary, Department of Premier and Cabinet. |
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