2.1 Communications scope
For the purposes of this policy, ‘communications’ includes:
- activities involved in the production and dissemination of material and information to the Tasmanian public – whatever the communication medium - about government policies, programs and services
- informing members of the public of their obligations, rights and entitlements
- corporate identification of Tasmanian Government agencies, policies, programs, services and infrastructure
- interaction and engagement with the public including the use of collaborative communication channels
- internal communication activities and processes within government
- communications advice, including to heads of agency and Ministers
- management of issues of importance or strategic value
- communications research and analysis of public information needs/ views
- monitoring and evaluation of communication programs and projects.