2.1 Communications scope

For the purposes of this policy, ‘communications’ includes:

  • activities involved in the production and dissemination of material and information to the Tasmanian public – whatever the communication medium - about government policies, programs and services
  • informing members of the public of their obligations, rights and entitlements
  • corporate identification of Tasmanian Government agencies, policies, programs, services and infrastructure
  • interaction and engagement with the public including the use of collaborative communication channels
  • internal communication activities and processes within government
  • communications advice, including to heads of agency and Ministers
  • management of issues of importance or strategic value
  • communications research and analysis of public information needs/ views
  • monitoring and evaluation of communication programs and projects.