Tasmanian Government Communications. Partnerships, sponsorships and support

Partnerships, sponsorships and support

There are many situations in which the Tasmanian Government needs to be acknowledged for its involvement with external organisations. These occasions can be divided into three broad groups:

Partnerships

The Tasmanian Government is working with another organisation in delivering a project, program or service. A partnership denotes that both parties have equal ownership or are making equal contribution to the project.

Sponsorship

The Tasmanian Government has a formal sponsorship agreement to provide monetary or in-kind support.

Support

The Tasmanian Government has a formal agreement to endorse, fund or provide in-kind or monetary support, for example, support given through a formal grant deed.

The following table has been produced to help you determine which situation applies.

Is the Tasmanian Government the main owner of the initiative, with other organisations involved to a lesser degree?	This is a Tasmanian Government project.	The Tasmanian Government Style Guide and Logo Policy is to be applied. Logos of supporting organisations may appear above the basewave. No other logos are to appear below the basewave.

Is the Tasmanian Government one of two or more organisations who have equal ownership of the initiative?	This is a partnership.	The Tasmanian Government logo must be presented with equal representation alongside the logos of participating organisations. Mandatory elements of the Style Guide and Logo Policy, beyond the logo specifications, do not apply. It is recommended that both parties agree in writing how the initiative will be branded and equal representation of both logos achieved.

Does the Tasmanian Government have a formal sponsorship agreement for the initiative - for either in-kind or financial support?	This is a sponsorship arrangement.	Use the "Sponsored by" Tasmanian Government logo. Note minimum size requirements for the logo. The Style Guide and Logo Policy, beyond the logo specifications, does not apply. If the logo appears with other sponsor logos, the "sponsored by" words may be removed.

Does the owner of the initiative need to recognise Tasmanian Government's in-kind support, endorsement or funding (through a funding agreement such as a grant deed) of the initiative?	The Tasmanian Government supports the initiative.	Use the "Supported by" Tasmanian Government logo. Note minimum size requirements for the logo. The Style Guide and Logo Policy, beyond the logo specifications, does not apply. If the logo appears with other supporter logos, the "supported by" words may be removed.