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Home | Style Guide and Logo Policy | G - Determining how to use the Tasmanian Government logo | Using the Tasmanian brand mark in Government | brand mark diagram

brand mark diagram

brand mark diagram

Are you primarily promoting a Tasmanian Government initiative, service or program? Yes Use the Tasmanian Government logo and design framework.
No
Are you promoting Tasmania as a destination or Tasmania's capabilities in a particular sector? No Use the Tasmanian Government logo and design framework.
Yes
Is the audeince primarily domestic (Tasmanians and interstate audiences)? Yes You must use the Tasmanian Government logo, and may choose to use the Tasmanian brand mark in conjunction with the Government logo. The Tasmanian Government design framework is not mandatory; the Tasmanian brand design framework may have prominence.
No
Is the target audience primarily international? Yes You may choose to use only the Tasmanian brand mark and the brand design framework.

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