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Style guide gallery
A - Our identity
B - Elements of the brand
C - Tasmanian Government logo
Format
Size
Colours
Strap line exemptions
Do's and don'ts
D - Basewave device
E - Font
F - Colour palette
G - Determining how to use the Tasmanian Government logo
H - Applying the brand elements
I - Stationery
I - Sub-brand stationery
J - Publications
K - Promotional documents
L - Print advertising
M - Campaign advertising
N - Outdoor advertising
O - Signage
P - Television & multimedia
Q. Radio
R. Websites
S. Branding and collateral
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Style Guide and Logo Policy
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C - Tasmanian Government logo
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Do's and don'ts
Do's and don'ts
Do's and don'ts
Below are examples of best and worst-practice uses of the Tasmanian Government logo:
Tip:
When resizing the logo in Microsoft Word and other design applications, make sure you hold the shift key down to scale proportionally.
The logo must only be used in the forms specified and illustrated in the Style Guide and Logo Policy
Do not put the department or business unit name underneath the logo or to appear as part of the logo
Do not use any other colours or use any other typefaces other than those specified
Do not create your own version or add text underneath
No outlines of any kind can be used
Do not change the format, colour or shape of the logo
Do not place the colour logo on a coloured background or an image, use the mono version
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