Tasmanian Government Communications
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Tasmanian Government Communications
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Style Guide and Logo Policy
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Style guide gallery
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Style guide gallery examples
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Style guide gallery examples
Browse the Style Guide:
-- Select a section --
Basewave device
-- Format
-- Text
-- Size
-- Colour
-- Do's
-- Don'ts
Campaigns
-- Campaigns
Clothing and vehicles
-- Clothing
-- Motor vehicles
Colour palette
-- Colour palette and tints
-- Colour breakdowns
Determining how to use the Tasmanian Government logo
-- Representing more than one Tasmanian Government agency
-- Partnerships, sponsorships and support
-- Use with the Australian Government logo
-- Promotional and graphic devices
-- Using the 'Tasmanian' brand in Government
Elements of the brand
-- Key elements
Font
-- Typeface
-- Size
-- Typography
-- Web font
Giveaways and merchandise
-- Minimum representation
-- Stickers
-- Pens
-- Mandatory: Logo
Mobile websites and responsive designs
-- Mobile websites and responsive designs
-- Logo usage
-- Mobile website header
-- Mobile website footer
Multimedia productions
-- Presentation of partnership and support logos
-- Multimedia
-- Logo end frame
-- Production information
-- Captioning
Our identity
-- Our identity
-- This guide
-- Key terms
-- Accessibility
-- Supporting documents
-- Complementary style documents
-- Tasmanian Government logo
-- The Tasmanian brand
-- Who does this policy apply to?
-- Requesting permission to act as a sub-brand
-- Communications in caretaker period
Outdoor advertising
-- Outdoor advertising
-- Logo
Print advertising
-- Classified advertising
-- Early general news (EGN) print advertising
Promotional materials
-- Brochures, flyers and newsletters
-- Banners
-- PowerPoint presentations
-- Posters
Publications
-- Publications
-- Front cover
-- Internal pages/ body copy
-- Publication information
Radio
-- Radio
-- Community Service Announcements (CSAs)
Signage
-- Internal signage
-- External and information signage
-- Guiding principles for signage
Social media sites, online advertising and applications
-- Social media sites
-- Online advertising
-- Applications
State Symbols - Guidelines for Usage
-- Coat of Arms
Stationery
-- Mandatory: logo, font and stationery templates.
-- Letterheads
-- "With Compliments" slips
-- Business cards
-- DL envelopes
-- Forms
Sub-brands
-- Sub-brands
-- Sub-brand logo use
-- Sub-brand stationery
-- Sub-brand television advertising
Tasmanian Government logo
-- Size
-- Colours
-- Do's and don'ts
-- Tasmanian Government logo
-- Logo files
-- Clear space
-- Tasmanian Government logo with ‘Explore the Possibilities’ strapline
Television advertising
-- Television
-- Logo end frame
-- Authorisation frame
-- Community Service Announcements (CSAs)
-- Captioning
-- CAD approval
Websites
-- Logo
-- Footer
-- Web font-family property (body text)
-- Headings and menu styles
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Accessibility
Acknowledging Tasmanian Government support
Advertising
Communication planning
Communications Policy
Events and exhibitions
Images
Media relations
Multimedia productions
Partnerships
Procurement
Publications
Social and market research
Social media
Sponsorship
Style Guide
Templates
Websites
