The second edition of the Tasmanian Government Style Guide and Logo Policy is now available to browse online or download.
Find out what's changed, or browse the guide by choosing from the menu below:
- A - Our identity
- Browse this section
- Our identity
- This guide
- Key terms
- Accessibility
- Supporting documents
- Complementary style documents
- Tasmanian Government Logo and Positioning Statement
- The Tasmanian Brand
- Who does this policy apply to?
- Sub-brands
- B - Elements of the brand
- C - Tasmanian Government logo
- D - Basewave device
- E - Font
- F - Colour palette
- G - Determining how to use the Tasmanian Government logo
- Browse this section
- Representing more than one Tasmanian Government agency
- Partnerships, sponsorships and support
- Use with the Australian Government logo
- Promotional and graphic devices
- Using the Tasmanian brand mark in Government
- Sub-brands
- H - Applying the brand elements
- I - Stationery
- Browse this section
- About the templates
- Letterheads
- "With Compliments" slips
- Business cards
- DL envelopes
- Facsimilies
- Forms
- I - Sub-brand stationery
- Browse this section
- Sub-brand letterhead
- Sub-brand 'With Compliments' slips
- Sub-brand business cards
- Sub-brand facsimiles
- J - Publications
- Browse this section
- Publications
- Front cover
- Internal pages/ body copy
- Back cover
- Publication information
- K - Promotional documents
- L - Print advertising
- Browse this section
- Classified advertising
- Early general news (EGN) print advertising
- Master Ordering Arrangement
- M - Campaign advertising
- N - Outdoor advertising
- O - Signage
- P - Television & multimedia
- Browse this section
- Television
- 30 seconds and above
- 15 seconds and below
- Authorisation frame
- Master Ordering Arrangement
- Community Service Announcements (CSAs)
- Captioning
- Presentation of partnership and support logos
- Q. Radio
- R. Websites
- S. Branding and collateral
See also:
- Style Guide Gallery
- Download a PDF of the Style Guide
(PDF, 5.51MB)
Contact
If you have any questions about the Style Guide:
- Tasmanian Government Staff: Contact your Agency Communications Manager for advice regarding the new Style Guide
- Consultants: Contact the policy coordinators
